Macorva + Rippling: Unifying Employee & Customer Experience in One Click

Why We Partnered with Rippling

If you’ve been paying attention to the HR tech space, you know Rippling is rewriting the rules on how companies manage their people and operations. As one of the fastest-growing companies in the world, valued at over $16.8 billion and serving more than 20,000 organizations, Rippling has built the "all-in-one" platform that unifies HR, IT, and Finance.

Their massive growth is driven by a simple philosophy: data should flow seamlessly between your systems.

We built Macorva with the same philosophy. We believe that feedback shouldn't be siloed in a survey tool; it should be an active part of your daily operations. By integrating with Rippling, we are removing the friction between your people data and your performance insights.

Empowering Frontline Teams with Employee-Specific CX

While many integrations stop at syncing employee rosters for engagement surveys, the Macorva + Rippling partnership goes a step further: We bridge the gap between HR data and Customer Experience.

Because Macorva surveys are designed to capture employee-specific feedback, identifying exactly who served a customer, the integration with Rippling makes this process seamless. We automatically sync your frontline roster from Rippling, ensuring that customer feedback is always attributed to the right team member.

Here is how this drives performance for your frontline employees:

• Automated Agent Scorecards: Macorva uses the data from Rippling to route customer feedback directly to the specific employee who earned it. Radiant AI then generates personalized weekly or monthly scorecards for every agent, providing them with actionable insights without manual manager intervention.
• Radiant Display: We use the Rippling roster to identify employees in positive customer comments. We then automatically format these compliments into a "Radiant Display", a digital wall of fame that can be shown in break rooms or lobbies to boost morale and publicly recognize hard work.
• Targeted Coaching: When customer feedback highlights a training gap, Radiant AI uses the context provided by Rippling (like tenure or role) to suggest specific coaching actions for managers, ensuring reviews are fair and data-driven.

How the Integration Works

Gone are the days of manually exporting CSVs from your HRIS and re-formatting them to fit your survey platform. With our new integration, you can connect Macorva to Rippling in less than one minute.

Once connected, the integration provides:

• Real-Time Roster Sync: As you hire new frontline staff or change reporting structures in Rippling, Macorva automatically updates. Your org chart visualization in Macorva always matches reality.
• Automated Lifecycle Surveys: When you add a new hire in Rippling, Macorva can instantly trigger an onboarding survey timeline.
• Attribute Mapping: We don't just sync names and emails. We pull in department, location, tenure, and other custom fields. This allows our Radiant AI to slice and dice both EX and CX data instantly, showing you exactly where you need to focus.

Get Started Today

If you are already a Rippling customer, adding Macorva to your stack has never been easier. You can find us directly in the Rippling App Shop.

By combining Rippling’s operational backbone with Macorva’s experiential intelligence, you aren't just measuring feedback, you're automating the actions that improve it.

Ready to see it in action? Visit Macorva on the Rippling App Shop

About Macorva
Macorva is modernizing experience management by bringing together frictionless feedback, advanced analytics, and artificial intelligence to transform data into targeted resources and response plans that increase employee engagement, performance, and customer satisfaction. The platform’s proprietary Radiant AI® technology simplifies the process of turning feedback into actionable insights and automates the creation of performance management reports, saving managers time and providing a holistic view of employee and customer experiences. With Macorva, businesses benefit from an innovative platform that analyzes feedback with ease, offering personalized coaching for every manager and employee. For more information about Macorva, visit www.macorva.com.

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